Write three adjectives that capture your desired brand personality.
Browse and save 3 reference logos you love.
Photograph or find 3 images/elements you’d like woven into your mark. | | 10‑30 min | Mini‑Lecture: “What Makes an Effective Logo?” + Intro to AI image models. | | 30‑60 min | Prompt‑Engineering Workshop: Using the template (below), craft and iterate on prompts. Generate 6‑10 candidate logos on white, dark, and textured backgrounds. | | 60‑85 min | Group Critique: Select top two concepts; discuss brand alignment, scalability, legibility. | | 85‑90 min | Homework Brief: Export chosen raster logo at highest resolution, ready for vectorization. |
